Senior Product Designer · Berlin, DE
I lead product design for complex systems — the kind where the stakes are high, the users are diverse, and the technical constraints are real. For over a decade, I've worked at the intersection of AI, government digital services, and accessibility in Germany and the UK.
I started in fine arts in England — then pivoted into visual effects in London, including early work on the Harry Potter films. I moved to Berlin in 2002, and spent the next two decades building digital products here.
Over time my work shifted from visual craft to systemic thinking — from making things look right to making complex systems work for the people who depend on them. Government digital services gave me the training ground: high stakes, real users, zero margin for error.
I completed an MA in Design for Responsible AI, which sharpened my understanding of the structural risks in AI-driven products and gave me a research framework for the work I do today.
I'm at my best in products where design decisions have real consequences — healthcare apps, public digital services, AI systems that affect vulnerable populations. I understand both the design and the governance layer, which is still a genuinely rare combination.
My signature achievement is leading Germany's first BITV-certified government app (i-Kfz) with over a million downloads — scaling the team from 6 to 64 people while keeping the product coherent, accessible, and approvable.
I also facilitate. I design and run workshops that move teams from blockers to breakthroughs — for cross-border government projects, health tech startups, and everything in between. I work in English and German equally.
Career Timeline
2024–
Now
Senior UX / AI Design Specialist
Bundesdruckerei (BDR) · Berlin
Leading AI and UX design for Germany's federal printing authority — responsible for responsible AI frameworks, design system governance, and team capability building across product squads.
2022–
2024
MA in Design for Responsible AI
Postgraduate Research
Studied AI adoption across 14+ implementation teams. Developed the Trust by Design framework with four pillars: explainability, human override, recoverability, and accountability.
2015–
2022
Lead UX/UI Designer
German Public Sector Digital Services · Berlin
Scaled the design team from 6 to 64 people. Led Germany's first BITV-certified government app (i-Kfz), achieving 1M+ downloads. Built native design systems for Android and iOS across regulated, multi-stakeholder environments.
2005–
2015
Senior UX Designer & Interaction Designer
Berlin · Germany
10+ years building digital products across government, health tech, finance, and B2C. Developed expertise in accessibility compliance (BITV/WCAG), cross-cultural UX, and designing for users with limited digital literacy.
2002–
2005
Visual Designer & VFX Artist
London & Berlin
Early career in visual effects and film production in London — including work on the Harry Potter films. Moved to Berlin and began transitioning into digital product design.
1998–
2002
Fine Arts Training
England · UK
Foundation in fine arts and visual communication — the instinct for composition, colour, and visual language that still runs through everything I design.
Full Capabilities
I'm available for product design contracts, AI design consultancy, and workshop facilitation — in English and German, on-site in Berlin or remote across Europe.
